Hotel & Hospitality Marketing Blog

Flourish - A Hospitality Marketing Blog

Immerse yourself in a wealth of knowledge as we explore the latest trends, share success stories, and uncover the strategies that will provide you with actionable steps to achieve your goals and with fresh perspectives that will inspire you.

We believe that every individual and business has the potential to thrive and achieve remarkable success. Through our carefully curated content, we aim to provide you with the tools, insights, and strategies to cultivate your own unique path to greatness.

Tag - marketing

Engaging Content Shoots

September 11, 2023 Madison Ambrogio
Grid of inspiring images
In the dynamic world of hospitality, captivating visuals are the cornerstone of a successful content strategy.
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Leveraging Limited Time and Resources for Maximum Marketing Return

woman looking at computer pensively
As seen in Hotel Executive's June Hotel Business Review. Our co-founder and principal, Kim Erwin, talks about going back to the basics when faced with limited resources in marketing. Learn what strategies she recommends to best prioritize your hotel's strategies.
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Lotus Marketing Certified as a Great Place to Work

June 11, 2023 Jennifer Duffey
Lotus Marketing Team with Great Place to Work certification logo
Lotus Marketing, Inc. is proud to be certified as a Great Place to Work.
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Leveraging Business Goals to Achieve Social Media Success

June 01, 2023 Priscilla Balcaceres
mobile phone with social media site
Learn how to create a more effective and cohesive social media presence that drives engagement.
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Effective Marketing Starts with Business Goals

May 31, 2023 Karla Denman
people with only arms and hands showing are writing in a planner
Without clear alignment between marketing efforts and business goals, hotels risk wasting resources on ineffective marketing tactics and missing out on opportunities to drive revenue growth and achieve other key business outcomes.
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