Hotel & Hospitality Marketing Blog

Flourish - A Hospitality Marketing Blog

Immerse yourself in a wealth of knowledge as we explore the latest trends, share success stories, and uncover the strategies that will provide you with actionable steps to achieve your goals and with fresh perspectives that will inspire you.

We believe that every individual and business has the potential to thrive and achieve remarkable success. Through our carefully curated content, we aim to provide you with the tools, insights, and strategies to cultivate your own unique path to greatness.

Category - Digital Marketing

Leveraging Limited Time and Resources for Maximum Marketing Return

woman looking at computer pensively
As seen in Hotel Executive's June Hotel Business Review. Our co-founder and principal, Kim Erwin, talks about going back to the basics when faced with limited resources in marketing. Learn what strategies she recommends to best prioritize your hotel's strategies.
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Hotel Marketing is More than Digital

May 29, 2023 Kenny Chouinard
stack of newspapers
By mirroring marketing strategies to support hotel sales segments, we can tailor each marketing effort to the unique needs and preferences of different guest segments and drive business results across the entire sales funnel.
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HSMAI Award Winner 2022 - Digital

February 24, 2023 Priscilla Balcaceres
Lotus Marketing team members with HSMAI Adrian award
Among 600+ applications, our "If You Please" campaign for Waldorf Astoria Monarch Beach was selected as the Bronze recipient for the Best Digital Social Media Campaign.
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Digital Marketing in this Post-COVID World

May 22, 2022 April Lickovitch
person at computer using a mouse
In this article written for Hotel Executive Magazine, our co-founder, April Lickovitch, discusses maximizing your digital marketing strategies. Learn the Top 10 things she considers when implementing hotel digital plans.
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